Positioning is Everything
As it says in the title, I have adjusted the keywords for a client site recently. Now the basics. The site has a PR of 3 and has been online since the ’90s. However, the domain has changed and took place in 2004. Since 2004 the domain achieved page one of search results for the most popluar keyword combo for its niche.
The 301 redirect garners attention from the beginner to pro in that many times it’s not known just how to implement. Rather, what are the benefits, risk and anything else that comes along.
For this post, I will say use 301 to redirect old traffic to a new site or new content page. You may also use the 301 redirect to point a domain to a Website so as to build the link juice up on one site rather dilute over many. The following comment below is geared towards the use of anchor text and 301…
Want more? Watch this from Google. And the library of other interesting comments.